Alphonse Mucha (Czech, 1860–1939) was the undeniable founder of Art Nouveau, in spite of his efforts to distance himself from that distinction. His highly decorative advertising works were famous for featuring a woman semi-nude, hair billowing, draped in luxuriant fabrics, and languidly posed. Alongside these eye-catching posters, labels, postcards, and calendars, Mucha created decorative designs. In 1902, by then a wildly popular artist, he published Documents décoratifs (Decorative Documents), a book filled with 72 plates of the kind in this notecard assortment. Even without the presence of stunning females, Mucha's defining ornamentation and curvy style are instantly recognizable in these images.