A popular and respected blogger in Québec, Canada, Élise Desaulniers is a food ethics and animal rights advocate who is, also, interested in public policy, philosophy and feminism. In CASH COW, she takes a hard look at the dairy industry and how it has persuaded the general public of the naturalness and value of cows' milk in the human diet. Desaulniers asks just who really benefits from the promotion of dairy and just how effectively animal welfare and small farming operations can be protected in an age of consolidation and confinement.