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Monocle's latest book unpacks what makes a perfect shopping experience and offers tips on how to launch, design and run your own store. A must-have guide. The world of retail has never been so -challenged thanks to a mix of e-commerce, unimaginative brand owners and greedy landlords. Yet while many stores have -stumbled, a new generation of storekeepers and department store owners is arising.

The Northern art of life has become a role model for a meaningful work-life balance. Entrepreneurs, designers, and artists are the central figures who influence every- thing from crime fiction to interior design and furniture, to outdoors activities and attitudes toward nature, to craft beer and fashion.

The New Outsiders celebrates outdoor creativity. Fresh ideas, adventurers and sustainable entrepreneurs inspire a new outdoor generation to live a life less ordinary under the open sky.