In "Tell to Win," Peter Guber masterfully demonstrates that telling purposeful stories is the best way to persuade, motivate, and convince who you want to do want you need.--President Bill Clinton.
Based on more than 20 years of research and practice among people in 45 countries, this book concludes that valuing the other party's emotions and perceptions creates more value than power and logic.
Belfort became one of the most infamous kingpins in American finance: a brilliant, conniving stock-chopper who led his merry mob on a wild ride out of Wall Street and into a massive office on Long Island.
Ask most women whether they have right to equality at work and answer will be a resounding yes, but ask same women whether they'd feel confident asking for a raise, a promotion and some reticence creeps in. This title looks at what women can do to help themselves, and make small changes in their life that can effect change on a universal scale.
This fascinating, detailed book provides a sweeping survey of the hats produced by the company whose name is synonymous with cowboys and the Wild West. Surprisingly, though, the John B. Stetson Company was based in Philadelphia and produced all manner of headwear.
During the middle of the 20th century, neon signs turned North America's roadside into a luminous wonderland. The most compelling signs were figural: imaginative, cartoon drawings in light. These unforgettable depictions of exploding bowling pins, crashing cars, baton twirling majorettes, and lassoing cowboys were the fodder for legend and lore.
This book beautifully illustrates the wide range of artistic innovation and techniques expressed in vitreous, or “hard,” enamels on metal. More than 30 experienced enamelists share their specialized knowledge for using cloisonné, plique-à-jour, champlevé, and basse-taille techniques on silver, gold, foils, and metal clay to make jewelry, vessels, portraits, and more.
As one of the oldest costume jewelry companies still in existence, Monet has, for almost 70 years, made jewelry that cannot be surpassed for its quality, craftsmanship, and audacious design. Monet: The Master Jewelers is a long overdue, in-depth look at this innovative and enduring company.
The home goods market in the United States is the largest market in the world. So why do some interior design firms thrive while others barely survive? The answer lies in one powerful little word: brand. More than a pretty logo, it involves telling the story of your distinct point of view—who you want to serve and why you do business—and it's a process that happens from the inside out.