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Ultimate startup guide - marketing lessons, war stories, and hard-won advic

Most new businesses fail. And they die remarkably young: The typical new business lasts 20 months and spends one million pounds in investment before closing its doors. So what's the formula for success for those new businesses that make it through the early trials, converting their early success into either being bought or floating on the stock market?
€8.60 excl tax

Zombie business cure - how to refocus your companys identity for more authe

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters and partners.
€8.60 excl tax

Multigenerational sales team - harness the power of new perspectives to sel

A business's greatest asset is its experience combined with the innovative. According to estimates Millennials will represent roughly almost 50% of the workforce in less than 10 years. A flood of blogs, articles and books are already trying to help professionals and executives understand how the clash of Millennial, Generation X and Boomer preferences will impact their business and personal ...
€8.60 excl tax

Probelm solved - a powerful system for making complex decisions with confid

“Einhorn shows how good decision-making is part imagination and part science. This excellent book shows how the science of decision-making can be applied and therefore the outcome made better.” —Tony Blair It can be messy and overwhelming to figure out how to solve thorny problems. Where do you start? How do you know where to look for information and evaluate its quality and bias?
€8.60 excl tax

Essential social media marketing handbook - a new roadmap for maximizing yo

It's time to take the fear and frustration out of social media. In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience.
€8.60 excl tax

7 Principles Of Transformational Leadership : Create a Mindset of Passion, Innovation, and Growth

In the world of work, the single greatest asset of successful individuals, teams and organisations is their mindset - what happens in between their ears. It's not the corporate strategy, the sales compensation plan or the market segments they're pursuing. It is what each leader, team member and employee chooses to focus on, to believe and to create for themselves and others.
€9.60 excl tax

Workplace Engagement Solution : Find a Common Mission, Vision and Purpose with All of Today's Employees

Organisations around the world spend billions of dollars every year to awaken and engage their employees. Yet global employee engagement remains fixed - at 13%. The disengagement problem usually begins with the CEO telling human resources to fix it.
€8.10 excl tax

Complete Guide To Paying For College : Save Money, Cut Costs, and Get More for Your Education Dollar

College costs are straining every family except the richest. Most financial aid goes to the neediest families. The middle class typically doesn't qualify for need-based financial aid, even though most can't afford to pay cash for college and their salaries haven't allowed them to save enough to cover all costs.
€8.10 excl tax

Do It, Mean It, Be It : The Keys to Achieve Success, Happiness and Everything You Deserve at Work and in Life

DO IT, MEAN IT, BE IT shares the secrets of highly successful executives who have both great careers and meaningful personal lives. It is full of inspiring stories, practical exercises and checklists that will help you rapidly start doing well and being more fulfilled at work and home right away. No more procrastinating or complaining.
€8.60 excl tax

Millenial Money Fix : What You Need to Know About Budgeting, Debt, and Finding Financial Freedom

Make no mistake - Millennials matter. They are no longer those darn kids, mere children of the rainmakers and game changers. With Baby Boomers entering retirement, they aren't even kids at all. Their ability to pursue their dreams will drive our economy and their inability to do so could destroy it. In other words, if Millennials have a problem, then everyone has a problem.
€8.30 excl tax

Fearless Growth : The New Rules to Stay Competitive, Foster Innovation, and Dominate Your Markets

Customer behaviour, business models, technology and regulations are evolving quickly and many of the strategic rules we formerly lived by have become obsolete. To be able to respond quickly and intelligently to the fast pace of change, we need all levels and functions in our businesses to be creative and responsive. We need both courage and speed.
€9.10 excl tax

Dealing With Difficult Customers : How to Turn Demanding, Dissatisfied, and Disagreeable Clients Into Your Best Customers

Whether you're on the frontline or in the boardroom, you're going to encounter demanding, dissatisfied and disagreeable customers. Are your people (and you) prepared to deal with them? Ignore a valid complaint and you could be the next viral sensation for all the wrong reasons.
€8.10 excl tax

Body language sales secrets - how to read prospects and decode subconscious

Ordinary salespeople sell. Extraordinary sales professionals engage. Part of what sets them apart is their ability to understand body language, both their prospect's and their own and use it to their advantage. BODY LANGUAGE SALES SECRETS directly addresses the need of sales professionals to help them: ...
€8.60 excl tax

Power Of Collaboration : Powerful Insights from Silicon Valley to Successfully Grow Groups, Strengthen Alliances, and Boost Team Potential

To succeed these days your organisation must create amazing results. Your employees and teams may be quite capable of handling their specific areas of focus, but unless you get them to work together, your products, services and profits will suffer. While progress has been made, maximising collaboration is still a challenge for many companies. They need a new approach.
€8.10 excl tax

Unstoppable organization - empower your people, engage your customers, and

Regardless of the sector your organisation operates within or its size, increasing employee performance, building customer loyalty and growing revenue are likely your top priorities. How can you continually improve your employees' morale and performance in a sustainable way? How can you stay ahead of your customers' ever-changing needs without spending a fortune on technology?
€8.60 excl tax

Ask the right questions, hire the best people

In this completely updated new edition, the best-selling author of 101 Great Answers to the Toughest Interview Questions and 101 Smart Questions to Ask on Your Interview takes you step-by-step through the hiring process.
€8.10 excl tax

Leader Architect

Business books fall into two categories: theory and impractical protocols. Both provide either ideas without applications or applications without proven theoretical frames. They are like concept cars that no one expects to drive to work. THE LEADER ARCHITECT provides the bridge to proven solutions based on sound theory.
€8.60 excl tax

What self-made millionaires do that most people dont - 52 ways to create yo

Confucius said that a thousand-mile journey begins with a single step. The same principle applies to becoming a self-made millionaire, except this journey is a little shorter, comprising of just 52 common sense practices. Featuring interviews with a wide-ranging list of self-made millionaires, you will be astonished to see how anyone can achieve this status by creating the right mindset.
€8.60 excl tax

Conversation Marketing

Each of us sees more than 5,000 marketing messages every day. In such a crowded marketplace, brands are scrambling to find new ways to cut through the clutter to reach consumers. With such intense competition, it's critical to stand apart beyond service and price. CONVERSATION MARKETING will help you connect your brands, not just to the minds of your consumers, but to their hearts.
€8.60 excl tax

1,001 ways to engage employees - help people do better what they do best

Employee motivation has been consistently cited as a top and growing priority by CEOs, managers and human resources leaders across the world. This new title from best-selling author, Dr. Bob Nelson, will help move any organisation from just measuring the need to engage employees to actually changing management behaviour which will, in turn, lead to a stronger culture of motivation.
€10.10 excl tax