Economics and Business

You can fake authenticity. But in this digitally saturated age, your customers will see through any misdirection. As we are constantly on our electronic devices, we have come to distrust print media and traditional PR. Stephen Denny and Paul Leinberger have found that people now want to make their own decisions based on raw footage, real-time updates and unfiltered livestreams. How, then, do marke

In today's hurly-burly work environment, many businesspeople find it challenging to avoid distraction, stay focused, use their time and energy to maximum benefit, and gain ground on important goals and outcomes. In short, we are overloaded.NO NONSENSE: TIME MANAGEMENT helps you overcome this feeling of overload and avoid the traps that lead to an unproductive relationship with time. The book offer

For most businesses, attracting new employees and getting your existing employees to succeed is a never-ending task. It's often rooted in inefficient hiring practices, misunderstood motivational techniques, inadequate training, and high employee turnover. The results: low productivity and poor performance, leading to lower revenue, unhappy customers, and endless management headaches. NO NONSENSE:

Why do some team members not get along? What is the best way to get new teams and ad-hoc teams to maximize their performance in the least amount of time? How can meetings be designed to achieve useful outcomes? Teams are the source of problem-solving and innovation that today's organizations need to survive and thrive in an increasingly complex and challenging marketplace.Teamwork is hard because

In his work consulting to major corporations for more than thirty years, Gerald Kraines consistently hears that 60–70 percent of business organizations' potential effectiveness goes unrealized. He shares how to engage, align, and develop employees in order to leverage and encourage optimal performance and long-lasting results.Filled with useful anecdotes and lively case studies, this book will hel

Who hasn't had to deal with a jerk at work? Whether it's a toxic team member who loves nothing more than to suck the life and excitement out of her colleagues, the difficult coworker who isn't happy unless the office is filled with mayhem and drama, or a bad boss who causes his employees to constantly dream of telling him to “Take this job and shove it!”, we've all had to deal with people on the j

In our divided climate with heightened concerns and emotions over inclusion, racism, and activism, THE ESSENTIAL DIVERSITY MINDSET offers a transformative approach to diversity—as a mindset, not as a formula. Thoughts, feelings, and behaviours (not enforcements, compliances, or statistics) drive diversity outcomes.THE ESSENTIAL DIVERSITY MINDSET provides answers to businesses, organizations, and p

Jim Morris has been responsible for some of the most memorable ad campaigns in history. He knows best that bad ads don't just create themselves. Part indictment on the advertising industry, part cautionary tale on what not to do with your ads, Jim pulls no punches to better ad people everywhere. How can the ad industry even exist when almost all of the products that it produces fall on a continuum

SECRETS OF POWER NEGOTIATING covers every aspect of the negotiating process with practical, proven advice, from beginning steps to critical final moves: how to recognize unethical tactics, key principles of the Power Negotiating strategy, why money is not as important as everyone thinks, negotiating pressure points, understanding the other party and gaining the upper hand, and analyses of differen

An organization's future success depends on their decision makers' ability to anticipate changes and disruptions in the marketplace. But how do you get information about tomorrow today? How can your decisions today account for tomorrow's uncertainties?SMALL DATA, BIG DISRUPTIONS presents a tool kit to foresee coming changes:· Understand why big data will not help you with understanding tomorrow's

Despite being written so long ago, the theories expressed within The Art of War are still considered shrewd and penetrating, and are used today as a source of insight into office politics, business management and corporate strategy. The lessons in the text can be applied to many areas of life.

"Brian is one of the best at helping people create a world-class blueprint for their life - not just goals but sustainable success" Anthony Robbins Goal setting is a natural function of the brain. Every decision is in effect a goal, which triggers a subconscious process that transforms the decision into an action and onto a result. Becoming a master at goal setting is the first step in mastering l

A cross between The Promise of a Pencil and She Means Business, this book from the co-founder of a charity dedicated to bringing education to students in rural Kenya demonstrates how finding your purpose can change the world and change your life.THE WORLD IS WAITING FOR YOUR BIG DREAM!Imagine if everyone took a few minutes each day to make the world a better place using their unique talents fueled

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. Your business is a calling. You’ve been called to serve a group of people with the products, services, and offers that you’ve created. The impact that the right message can have on someone a

Kevin Harrington, one of the original "sharks" of the TV hit Shark Tank, and serial entrepreneur Mark Timm take you on a journey that radically redefines what it means to truly succeed--at work, at home, and in every area of life.On one of the best days of his life as an entrepreneur, Mark Timm found himself sitting in his car at the end of his driveway. In just a minute he would go into the house

With customer loyalty weighing in as the most valued commodity in the workplace today, wead all like to know how to create lasting emotional connections to keep clients personally satisfied and eager to do business with us. In this follow-up to "Take Charge of Your Mind" John Selby presents his 4-step "Listening With Empathy" mood-management method for doing just that, giving readers a practical t

In this limited hardcover edition of Eisenstein's landmark book, he argues that our disconnection from one another and the natural world has mislaid the foundations of science, religion, money, technology, economics, medicine, and education as we know them.

Think and Grow Rich has sold millions of copies since Its initial publication and is still one of the bestselling books on the market. With 365 quotations from Napoleon Hill's most important works on success and abundance, this daily guide serves as a companion for everyone who wants to experience more prosperity in their lives.Using Hill's idea that each day matters and that every day offers new

“A welcome antidote to our toxic hustle culture of burnout.”—Arianna Huffington “This book is so important and could truly save lives.”—Elizabeth Gilbert “A clarion call to work smarter [and] accomplish more by doing less.”—Adam Grant   We work feverishly to make ourselves happy. So why are we so miserable?   Despite our constant search for new ways to optim

Netflix cofounder Reed Hastings reveals for the first time the unorthodox culture behind one of the world's most innovative, imaginative, and successful companies There has never before been a company like Netflix. It has led nothing short of a revolution in the entertainment industries, generating billions of dollars in annual revenue.