Economics and Business

A cross between The Promise of a Pencil and She Means Business, this book from the co-founder of a charity dedicated to bringing education to students in rural Kenya demonstrates how finding your purpose can change the world and change your life.THE WORLD IS WAITING FOR YOUR BIG DREAM!Imagine if everyone took a few minutes each day to make the world a better place using their unique talents fueled

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. Your business is a calling. You’ve been called to serve a group of people with the products, services, and offers that you’ve created. The impact that the right message can have on someone a

Kevin Harrington, one of the original "sharks" of the TV hit Shark Tank, and serial entrepreneur Mark Timm take you on a journey that radically redefines what it means to truly succeed--at work, at home, and in every area of life.On one of the best days of his life as an entrepreneur, Mark Timm found himself sitting in his car at the end of his driveway. In just a minute he would go into the house

THE LEADERSHIP CAMPAIGN is a playbook for winning in the reality of today's competitive global business environment. Each of the 10 steps it offers were learned on the most intensely competitive global battlefields.Thirty years ago, the authors were top-tier political consultants who could boast of a dozen presidential wins around the world. Candidates hired the authors' company to apply to their

Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best. As a result, the business can find its

“We're sorry but your recommendation wasn't approved.” We've all heard those words; it's a sentence that swallows your hopes and crushes your confidence. Getting ideas or projects approved and securing the resources needed to implement them is one of the greatest challenges business leaders face. With multiple stakeholders, constrained budgets and competing agendas, it's difficult to cut through t

MAKING MONEY WITH OPTION STRATEGIES is a practical, down-to-earth guide that introduces and fully explains an action plan to reduce risk in any stock portfolio.There are many options books available already and they fall into two major categories - basic primers limited to explaining the terminology and market of options and more advanced books discussing theory and pricing models of options. None

In the last decade alone, the face and nature of the job market has evolved dramatically. It's now a given that personal branding will have a significant impact on your professional opportunities. It's not an exaggeration that your brand and reputation could make - or break - your career. In order to connect with new employers and clients and transform your potential into success, you need to esta

Negotiation is the middle ground between capitulation and stonewalling, a back-and-forth between two parties trying to reach agreement. If a price or other term is non-negotiable, there is no give and take, just “take it or leave it.” You may think you are negotiating, but if the other side isn't playing, you aren't either. Regardless of the industry, situation or product, the two most common mist

In almost any career, you must know how to write - even if it's not part of your job description. But if you are a reluctant writer, producing even the simplest memo may be a struggle. WRITE BETTER RIGHT NOW is the springboard to get you ahead in any job, passion project or situation that requires writing skills. No matter what you are called upon to do - blog posts, speeches, web content, press r

With virtually non-existent oversight, the Internet can easily become the judge, jury and executioner for anyone's reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you've done something foolish yourself, are unfairly yoked to another's misdeeds or are simply the innocent victim of a third-party attack, most of us have no ide

How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business's customer experience by creating “buying loops” that keep your customers coming back for more. THE CUSTOMER LOYALTY LOOP includes proven, science-backed secrets for building legions of l

This is the book every sales manager wishes they had - before they accepted the job. The advice within acts as a 24/7 coach for beleaguered sales leaders dealing with perplexing dilemmas. Sales leaders (managers, directors and vice presidents) advocate for and, often succeed in, getting sales training for their reps, but when they request sales management training for themselves, the answer is oft

When kindness becomes your primary goal, everything changes: how you look at life, what you get from it and how others interact with and relate to you. THE PROFIT OF KINDNESS will help you master the art of building trusting, long-lasting relationships through open, non-adversarial interchanges that result in mutually beneficial outcomes. A basic adjustment in attitude and approach can substantial

Most new businesses fail. And they die remarkably young: The typical new business lasts 20 months and spends one million pounds in investment before closing its doors. So what's the formula for success for those new businesses that make it through the early trials, converting their early success into either being bought or floating on the stock market? What are the lessons that first time entrepre

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters and partners. THE ZOMBIE BUSINESS CURE gets to the heart of many communication p

A business's greatest asset is its experience combined with the innovative. According to estimates Millennials will represent roughly almost 50% of the workforce in less than 10 years. A flood of blogs, articles and books are already trying to help professionals and executives understand how the clash of Millennial, Generation X and Boomer preferences will impact their business and personal career

DO IT, MEAN IT, BE IT shares the secrets of highly successful executives who have both great careers and meaningful personal lives. It is full of inspiring stories, practical exercises and checklists that will help you rapidly start doing well and being more fulfilled at work and home right away. No more procrastinating or complaining. This book is all you need to get started on the road to a happ

Make no mistake - Millennials matter. They are no longer those darn kids, mere children of the rainmakers and game changers. With Baby Boomers entering retirement, they aren't even kids at all. Their ability to pursue their dreams will drive our economy and their inability to do so could destroy it. In other words, if Millennials have a problem, then everyone has a problem. THE MILLENNIAL MONEY FI

Whether you're on the frontline or in the boardroom, you're going to encounter demanding, dissatisfied and disagreeable customers. Are your people (and you) prepared to deal with them? Ignore a valid complaint and you could be the next viral sensation for all the wrong reasons. But give in to every demand and you may be consumed with the often petty complaints of your worst customers and wind up p