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Career Press

Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.

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Think Like An Entrepreneur, Act Like A Ceo : 50 Indispensible Tips to Help You Stay Afloat, Bounce Back, and Get Ahead at Work

Education plus experience once guaranteed a successful career, but no more! Today, success depends on your ability to adapt. You must be agile, willing to adjust your professional expectations and able to respond quickly to opportunities and threats. In THINK LIKE AN ENTREPRENEUR, ACT LIKE A CEO you will learn practical ways to handle vexing workplace challenges. Each chapter uses true stories to

Heart and sell - 10 universal truths every salesperson needs to know

HEART AND SELL offers salespeople, entrepreneurs and corporate leaders a system of emotional selling that will revolutionise the sales process. Shari Levitin, who pioneered the Third Level Selling™ movement, takes this concept to a whole new level and shows you methods to create an emotional customer experience that creates true urgency, a process to decrease objections and techniques to manage yo

Bruce Lee Code

THE BRUCE LEE CODE focuses on the business strategies prevalent in Lee's life and teachings that helped unlock his full potential. Bruce Lee's attention to brand is a major reason why he continues to influence pop culture today, and he was a pioneer, being one of the first Hollywood stars to start his own production company. Although he died in 1973 at age thirty-two, Lee remains a global icon who

Decisive Manager

People issues. They seemingly arise out of nowhere and just don't go away. It's critical that managers handle them right.As a manager, you need to know so many things about managing people, but you don't even know what to ask! THE DECISIVE MANAGER can help. With examples of typical situations that managers encounter and advice on how to handle them, it's an easy-to-use guide for people managers an

Find Out Anything From Anyone, Anytime : Secrets of Calculated Questioning From a Veteran Interrogator

The secret to finding out anything you want to know is amazingly simple: Ask good questions. Most people trip through life asking bad questions—of teachers, friends, colleagues, customers, experts and suspects. Even people trained in questioning, such as journalists and lawyers, commonly ask questions that get partial or misleading answers. People in any profession will immediately benefit by deve

How to study - the program that has helped millions of students study smart

HOW TO STUDY reveals the study skills that all students need to know to be successful, whether the goal is landing a top scholarship, excelling in school or preparing to return to school. This edition includes information on how to create an effective work environment, stand out in class, conduct research online and much more. Fry, also, covers all the traditional elements of a winning study strat

Innovation by design - how any organization can leverage design thinking to

Why are some organisations more innovative than others? How can we tap into, encourage and exploit the natural innovation within our organisations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organisations. In study after study, leaders say that fostering innovation and the need for transforma

How To Win Friends And Manage Remotely

How do you manage a poor performer over Zoom? How do you casually deliver positive feedback via Slack? What's the most professional use of a gif?Management was hard enough pre-pandemic, and now, the difficulty in getting things done has dramatically increased. In face-to-face interactions, humans have thousands of indicators to tell them what the other party is thinking and how they are reacting.

Cashvertising - how to use 50 secrets of ad-agency psychology to make big m

Barely one in a hundred business people knows these facts about creating powerful advertising. Do You?FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70

Leader Phrase Book : 3000+ Powerful Phrases That Put You in Command

THE LEADER PHRASE BOOK was born out of Twitter and has quickly amassed a large following. With THE LEADER PHRASE BOOK you will be in command of your words and always stay ahead of the game. With this passport to success, you will begin a new game in which you are among the charismatic, the untouchable...the elite.This easy-to-use reference book will give you a new image you can take pride in helpi

Big Book Of Hr 10th Anniversary Edition

Managing people is the biggest challenge any organization faces. It's a challenge that has grown even more difficult over the past decade. Since THE BIG BOOK OF HR was first published, we've seen dramatic changes in the workplace and the workforce. This 10th anniversary edition incorporates discussions and reflections on these changes and examines new and emerging trends useful for any business ow

Financial Statements Fourth Edition

FINANCIAL STATEMENTS is a perfect introduction to financial accounting for non-financial managers, investors, business students, lawyers, lenders, entrepreneurs, and more. Financial Statements deftly shows that all this accounting and financial-reporting stuff is not rocket science and that anyone can understand it!Ittelson empowers non-financial managers by clearly and simply demonstrating how th

Encyclopedia Of Business Letters, Faxes, And E-Mail : Features Hundreds of Model Letters, Faxes, and E-mails to Give Your Business Writing the Attention It Deserves

Business writing has been transformed in our era from long, leisurely letters to fast faxes, instant e-mails, crisp memos and concise letters. Your reader doesn't have time to waste. And neither do you. That's where THE ENCYCLOPEDIA OF BUSINESS LETTERS, FAXES, AND E-MAIL can help.Here you'll find the most complete and up-to-date collection of model business correspondence for every conceivable occ

Power Of People Skills : How to Eliminate 90% of Your HR Problems and Dramatically Increase Team and Company Morale and Performance

People are the problem. They're always the problem. If a business person goes home frustrated, if they talk with their significant other about it, if they lay awake at night stewing about it, inevitably the problem is some person at work - a colleague, subordinate or boss. Handling people issues is every leader's major headache. It's what takes up the majority of their time and - more importantly

How to Grow Your Business Like a Weed

A playbook for growing your business no matter the circumstances. “Weeds scale faster than any business. It´s in their DNA.”—Kathy Ireland, CEO, Kathy Ireland Worldwide Hall-of-Fame-nominated marketer, bestselling author, and Wall Street Journal cartoonist Stu Heinecke shares his fascination with weeds and how anyone can grow their business into something resilient and unstoppable. How to

This Book Will Motivate You

THIS BOOK WILL MOTIVATE YOU by master life coach, Steve Chandler, helps you create an action plan for living your vision, in business and in life. It features more than 100 proven methods to positively change the way you think and act—methods based on feedback from the hundreds of thousands of corporate and public seminar attendees Chandler speaks to each year. The book also includes techniques an

Better Grammar In 30 Minutes A Day

Do verb tenses make you tense? Does “affect” vs. “effect” put you in a panic? Help is here!   This easy-to-use guide to grammar explains just how the English language works—especially the many ways it can trip you up—so you can write and speak with confidence. You´ll find: Thorough coverage of key areas of grammar Easy-to-understand explanations and plenty of exercises to test a

Body Language Handbook: How To Read Everyone's Hidden Thoughts & Intentions

In THE BODY LANGUAGE HANDBOOK, the authors use candid photos of real people in stress-free situations, then juxtapose them against others showing the same people responding to different kinds of stimulus to illustrate the power of body language. By going step-by-step from the holistic to the detailed, you'll quickly discover when body language indicates something significant and when an itch is ju

How To Manage An Effective Nonprofit Organization : From Writing and Managing Grants to Fundraising Board Development and Strategic Planning

Are you a staff or board member of a nonprofit organization? Do you want your organization to be excellent? Are you a busy person? If you answered all three questions in the affirmative, How to Manage an Effective Nonprofit Organization is the one book you need, one with more than a thousand practical tips. It was inspired by thousands of nonprofit agency professionals who have participated in wo

11 Secrets Of Time Management For Sales People : Gain the Competitive Edge and Make Every Second Count

Dave Kahle contends that smart time management is not about cramming more activity into each hour, but about achieving greater results in that hour. The content has been honed in hundreds of seminars and refined by the feedback and experiences of thousands of salespeople.The first edition of this book was translated into seven languages and made available in 20 countries. Since then, the problem f