Career Press
Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.
You did what?! - the biggest blunders professionals make
A study of thousands of fired employees, conducted by Harvard University's Bureau of Vocational Guidance, revealed that for every one person fired for performance-related issues, two lost their jobs for failure to deal successfully and professionally with other people.
Setting yourself apart in today's highly competitive business environment takes thought and planning.
€7.90 excl tax
Mastering fear - harness emotion to achieve excellence in health, work, and
Achieving and sustaining success is difficult. Why do some people struggle to get started or stay the course? Why do others seem to sabotage their hard-earned victories? What makes some people stumble and fall, when they seem to possess the requisite skills to soar? Most importantly, what can be done to change these patterns and their outcomes?
€10.00 excl tax
Living Proof : Onyx Moonshine's Journey to Revive the American Spirit
LIVING PROOF tells the story of how, in just a few short years, Connecticut natives, Adam and Pete, took Onyx Spirits Company from a start-up concept born in a restored Civil War-era factory to a multimillion-dollar, award-winning spirit distillery by breaking rules, learning from failures and challenging the status quo.
€8.40 excl tax
Elephant In The Boardroom : How Leaders Use and Manage Conflict to Reach Greater Levels of Success
“When leaders fail to confront conflict, they become the 'biggest elephant' in the room.”
In a survey of more than 4,000 CEOs, executives and managers, more than 90 percent admitted they were uncomfortable confronting or engaging in conflict.
Yet leaders must realise that every conflict presents an opportunity to reach higher levels of performance.
€10.00 excl tax
Retirement Boom : An All Inclusive Guide to Money, Life, and Health in Your Next Chapter
Baby Boomers are reinventing retirement just as they have so many other aspects of their lives. They will live longer and be healthier than their parents and grandparents and they plan to remain relevant, be fulfilled and leave legacies. Many will continue to work well into their 70s and 80s, some because they want to, others because they need to.
€9.00 excl tax
501 ways to roll out the red carpet for your customers - easy-to-implement
It's no secret that companies that deliver one-of-a-kind experiences for their customers create raving fans that return, recommend and clamour for more. As a leader in your organisation, you are charged with coming up with unique and exciting ideas for rolling out the red carpet for your customers. But given your other responsibilities, where can you find the time to do so?
€10.00 excl tax
Essential Executor's Handbook : A Quick and Handy Resource for Dealing with Wills, Trusts, Benefits, and Probate
Many of you, regardless of your feelings on the matter, will eventually be appointed as executor of your parents', spouse's, or another's estate.
Just calling an attorney isn't enough. Settling a decedent's estate may require the combined expertise of accountants, appraisers, auctioneers, realtors, bankers, brokers, insurance companies, a myriad of bureaucrats, and, yes, even lawyers.
€9.00 excl tax
101 smart questions to ask on your interview - completely updated 4th editi
101 SMART QUESTIONS TO ASK ON YOUR INTERVIEW is for every job candidate who thinks the question “Do you have any questions for me?” marks the end of an interview. In Fry's view, it marks the beginning of the last and perhaps most important interview phase, one that's so important that failing to properly prepare for it can undo all the rest of your hard work, including providing great answers to ...
€10.00 excl tax
Visibility marketing - the no-holds-barred truth about what it takes to gra
The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing.
Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns?
Too many in business have failed to recognise the shift that has happened right under their noses.
€8.40 excl tax
Your Creative Mind : Disrupt Your Thinking, Abandon Your Comfort Zone, Develop Bold New Strategies
Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best.
€9.00 excl tax
Elegant pitch - create a compelling recommendation, build broad support, an
“We're sorry but your recommendation wasn't approved.”
We've all heard those words; it's a sentence that swallows your hopes and crushes your confidence.
Getting ideas or projects approved and securing the resources needed to implement them is one of the greatest challenges business leaders face.
€8.40 excl tax
Making money with option strategies - powerful hedging ideas for the seriou
MAKING MONEY WITH OPTION STRATEGIES is a practical, down-to-earth guide that introduces and fully explains an action plan to reduce risk in any stock portfolio.
There are many options books available already and they fall into two major categories - basic primers limited to explaining the terminology and market of options and more advanced books discussing theory and pricing models of options.
€13.20 excl tax
Put Your Intuition To Work : How to Supercharge Your Inner Wisdom to Think Fast and Make Great Decisions
Business is about making money, but it's, also, about making decisions. There are relatively small decisions, like when to call a meeting or which emails to answer quickly. Then there are the big decisions that can make or break a business—which product to launch, whom to hire, how to spend.
Hard work, analytics, past successes, intelligence and a great business plan aren't enough anymore.
€8.40 excl tax
Customer loyalty loop - the science behind creating great experiences and l
How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business's customer experience by creating “buying loops” that keep your customers coming back for more.
€9.00 excl tax
Ultimate startup guide - marketing lessons, war stories, and hard-won advic
Most new businesses fail.
And they die remarkably young: The typical new business lasts 20 months and spends one million pounds in investment before closing its doors.
So what's the formula for success for those new businesses that make it through the early trials, converting their early success into either being bought or floating on the stock market?
€9.00 excl tax
Worry-free mind - train your brain, calm the stress spin cycle, and discove
The brain's superpowers have been discovered by neuroscience. Your genius mind knows how to make your brain dissolve worry and stay in your best internal states longer. The result is a life full of possibility.
THE WORRY-FREE MIND shows you how to decipher the architecture of your model of reality, shift it to a newer version and overcome your tendency to worry every day.
€9.50 excl tax
Art of body talk - how to decode gestures, mannerisms, and other non-verbal
Reading body language is a gateway to understanding why people act the way they do. It's not just a matter of understanding their true emotions, but, also, identifying their true motivation.
In THE ART OF BODY TALK the authors share their highly successful R.E.A.D. (Review Evaluate Analyze Decide) system of understanding body language, but with a new dimension.
€10.00 excl tax
Zombie business cure - how to refocus your companys identity for more authe
Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it.
Zombies are confused, haphazard and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters and partners.
€9.00 excl tax
Slash Your Retirement Risk : How to Make Your Money Last with a Simple, Safe, and Secure Investment Plan
When it comes to retirement investing, too much emphasis today is on investments returns which often come at the expense of income dependability and peace of mind. SLASH YOUR RETIREMENT RISK redefines how to invest for retirement to maximise your reliable income and stabilise your financial future.
€9.00 excl tax
Thriving in the gig economy - how to capitalize and compete in the new worl
In the last five years, the world of work has changed dramatically. Thanks to technology companies like Uber, Airbnb, TaskRabbit and Instacart, the new “gig economy” seems to constantly be in the news. But most of the media focus is on the low end of the skill spectrum - little attention is being paid to the best-in-class professionals who have chosen an independent path.
€8.40 excl tax
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