Career Press
Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.
E-Mail In An Instant : 60 Ways to Communicate With Style and Impact
Surveys show that people in corporations receive an average of 175 messages per day. Topping the list is e-mail, surpassing voice mail, faxes and telephone messages as the most frequent type of message received.While e-mail is the biggest communication tool for business use, its remote nature - which eliminates tone of voice and body language - presents a huge potential for misunderstanding and mi
€6.20 excl tax
6 Steps To Free Publicity
Want the world to know who you are, what your company offers or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary person to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation or introduce a new concept to the community, free publicity is the cheapest, most
€8.30 excl tax
Battling Big Box : How Nimble Niche Companies Can Outmaneuver Giant Competitors
Turning any small business into a success is tough. Doing so in a market crowded with national and global sized competitors seems challenging, to put it kindly. Yet the millions of small business owners continue to fight. Many thousands lose every year. Why? Because they fail to capitalise on the agility their small size affords them. Small businesses must adapt virtually every day if they are to
€8.30 excl tax
151 Quick Ideas To Improve Your People Skills
Do you work with other people? Fellow employees; your boss; customers; buyers; colleagues? Of course, we all work in organisations comprised of people. People with whom we must have strong, positive relationships in order to ensure our own success as well as the organisation's.Do we get any training or education on this key skill at our companies? Rarely. 151 QUICK IDEAS TO IMPROVE YOUR PEOPLE SKI
€7.80 excl tax
Capitalizing On Kindness : Why 21st Century Professionals Need to Be Nice
To be successful in the 21st century global marketplace you need many things - determination, well-articulated goals and a bit of luck. But more than anything else, you need kindness. Kindness becomes the key business asset when you couple a caring attitude toward others with a focus on achieving your goals. Often people see business as a choice between being kind and being successful. This is a f
€9.30 excl tax
Why Customers Really Buy : Uncovering the Emotional Triggers That Drive Sales
The motivations customers act on are seldom logical, predictable or even conscious. Instead, their strongest responses stem from one source: emotion. It's a deceptively simple reality. But it permanently changes the way organisations must go about understanding their customers. WHY CUSTOMERS REALLY BUY introduces emotional-trigger research, a revolutionary new approach that uncovers the core, unfi
€8.80 excl tax
Essential Nonprofit Fundraising Handbook
Are you a staff member, a board member or a volunteer of a faith-based, human service, arts or other nonprofit organization that needs additional funds to accomplish its mission? Are there not enough hours in the day to raise the funds your agency needs? Do your colleagues not have the expertise or interest to raise the cash needed? Do you need a quick source of practical information about ways to
€9.80 excl tax
Think Like A Marketer : What It Really Takes to Stand Out From the Crowd, the Clutter, and the Competition
Do you find marketing to be confusing, difficult or overwhelming? Are you not sure where to begin? Do you have a plan, but don't know how to make it happen? To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focused and successful as you take clear, confident steps to grow your business every day.THINK LIKE A MARKETER takes the mystery out of
€9.80 excl tax
Leap! : 101 Ways to Grow Your Business
Business growth requires more than a business plan and a dream. You must utilise many tools and techniques to take your company to the next level. LEAP! 101 Ways To Grow Your Business is loaded with practical strategies that you can use based on your business-growth goals and the distinct needs of your company.LEAP! is divided into four sections: Leverage, Execute, Accelerate, Prosper; you will le
€8.30 excl tax
Your Mind: An Owner's Manual For A Better Life--10 Simple Truths That Will Set You Free
Do you know that:· Emotions are understandable and contain valuable information?· Our behaviour has a hidden purpose?· We all have an internal saboteur whom we must identify and control?· We can change how we act if we change how we think?· Time heals nothing?During their more than 60,000 hours facilitating psychotherapy, Drs. Cortman and Shinitzky realised that most people are unaware of 10 cruci
€9.80 excl tax
Emotional Fitness At Work : 6 Strategic Steps to Success Using the Power of Emotion
As the world's economies continue to melt down, Dr. Goldsmith gives us the information we need to help make it through this difficult and scary time. Anyone who wants to keep his or her job - and any leader who wants to keep his or her company afloat - needs to learn how to deal with and utilise the power of emotions. Packed with simple tools, tactics, tricks and techniques, EMOTIONAL FITNESS AT W
€9.30 excl tax
Top Notch Executive Interviews
In these turbulent times, the job-interview game is more difficult than ever for executives. They face a longer interview process, must demonstrate a vision to meet the prospective employer's challenges and will undergo intense vetting before receiving a job offer. TOP NOTCH EXECUTIVE INTERVIEWS reveals what employers really want and expect to see in 'executive' candidate interview behaviour and c
€10.30 excl tax
Don'T Take The Last Donut : New Rules of Business Etiquette
DON'T TAKE THE LAST DONUT gives you the tools you need to be confident and letter-perfect in any business setting - from pitch to presentation, from networking to contract negotiations and everything in between. With this book, you will easily master the art of small talk, the protocol of the perfect business introduction and the many nuances of the business lunch. You'll learn:· The protocol of t
€7.80 excl tax
Winning Job Interviews
Here is one book every job hunter needs. Fast paced, with no fluff, WINNING JOB INTERVIEWS is packed with strategies and techniques that are practical, market-proven and easy to use. Combining 30 years of career expertise with equal doses of motivation and humour, Dr. Paul Powers shows you how to:· Overcome the “deadly dozen” roadblocks that trip up the even the most-seasoned job hunter.· Always h
€6.70 excl tax
Healing Companions: Ordinary Dogs & Their Extraordinary Power To Transform Lives
As millions of dog owners worldwide will attest, there's something about the presence of a dog that inspires confidence, nurtures emotional well-being and brings out the best in ourselves. But for some people, the presence of a dog can do even more. Written by the leading expert in an emerging new field of therapy, HEALING COMPANIONS is the first book to detail how dogs are increasingly benefiting
€9.80 excl tax
Your Virtual Success : Finding Profitability in an Online World
The more virtual your business, the more flexible the hours, the lower the overhead and the greater the profit potential. YOUR VIRTUAL SUCCESS will help a cash-poor entrepreneur, a small business scrambling for expansion capital, an existing business seeking to improve profits or an independent professional in any service business.Alan's virtual model has resulted in large six-figure deals with pe
€7.80 excl tax
Ceo Priorities : Master the Art of Surviving at the Top
CEO PRIORITIES provides direct, specific and valuable practical advice and insights for CEOs and aspiring CEOs or executives, supported by relevant stories couched in humour and irony.Neil Giarratana takes you inside the CEO's office and lays out a top executive's priorities - get these right...or else! He covers the key areas that must be handled well and with intelligence and explains in detail
€8.30 excl tax
30 days to social media success - the 30 day results guide to making the mo
Small business owners and solo professionals know they're supposed to use social media to increase sales, but how should they start?Using a unique Rule of 30 approach, 30 DAYS TO SOCIAL MEDIA SUCCESS is the perfect resource for busy people who want quick results. Thirty short chapters (one for each day of the month) are packed with practical and workable tips and proven techniques you can use righ
€7.30 excl tax
Make Every Second Count : Time Management Tips and Techniques for More Success with Less Stress
“Robert W. Bly's helpful, amusing and slim volume is jam-packed with wisdom and plenty of tips to help you organise, manage your time better, cure procrastination and increase your productivity.”—Rolf Dobelli, GetAbstract.comMAKE EVERY SECOND COUNT goes beyond the usual time management books to bring you a broad range of strategies and tactics - dozens of proven methods to get more done in less ti
€7.80 excl tax
Hired! : How to Use Sales Techniques to Sell Yourself on Interviews
In today's tough economy, most people are too desperate to get any job, rather than seeking one that will provide the career satisfaction and growth they deserve. Worse, they treat the interview as an opportunity to focus on themselves.In HIRED!, Elinor Stutz asserts, “The interview is not about you, it's about how well you will solve the company's problems. This is the only way you will get a job
€7.80 excl tax
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