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Career Press

Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.

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Making money with option strategies - powerful hedging ideas for the seriou

MAKING MONEY WITH OPTION STRATEGIES is a practical, down-to-earth guide that introduces and fully explains an action plan to reduce risk in any stock portfolio.There are many options books available already and they fall into two major categories - basic primers limited to explaining the terminology and market of options and more advanced books discussing theory and pricing models of options. None
€13.00 excl tax

Getting To Like : How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success

In the last decade alone, the face and nature of the job market has evolved dramatically. It's now a given that personal branding will have a significant impact on your professional opportunities. It's not an exaggeration that your brand and reputation could make - or break - your career. In order to connect with new employers and clients and transform your potential into success, you need to esta
€8.80 excl tax

Negotiating with tough customers - never take no for a final answer and oth

Negotiation is the middle ground between capitulation and stonewalling, a back-and-forth between two parties trying to reach agreement. If a price or other term is non-negotiable, there is no give and take, just “take it or leave it.” You may think you are negotiating, but if the other side isn't playing, you aren't either. Regardless of the industry, situation or product, the two most common mist
€8.30 excl tax

Feel rich project - reinventing your understanding of true wealth to find t

Feeling rich is the difference between just existing and being gloriously, deeply, passionately alive, living the very best life you were born to lead. What does feeling rich have to do with actually being rich? Plenty, it turns out. Your beliefs and feelings about money drive how you see yourself and how you define “rich.” THE FEEL RICH PROJECT starts by analysing your specific history with and f
€8.30 excl tax

Art of body talk - how to decode gestures, mannerisms, and other non-verbal

Reading body language is a gateway to understanding why people act the way they do. It's not just a matter of understanding their true emotions, but, also, identifying their true motivation. In THE ART OF BODY TALK the authors share their highly successful R.E.A.D. (Review Evaluate Analyze Decide) system of understanding body language, but with a new dimension. They give you the skills to use R.E.
€9.80 excl tax

Career catapult - shake-up the status quo and boost your professional traje

We live in an evolving economic environment, one in which job security and career certainty are distant memories. The old rules for navigating the turbulent waters of employment just don't apply anymore. In the face of these ongoing changes, it's easy to become fearful and discouraged. In THE CAREER CATAPULT, innovative career consultant, Roopa Unnikrishnan, shows you how to gaze into this uncerta
€8.30 excl tax

Introvert's Complete Career Guide

In today's fast-paced, unstable workplace achieving success requires speaking up, promoting oneself and one's ideas and taking initiative. Extroverts, fearless in blowing their own trumpets, naturally thrive in this environment, but, introverts, often, stumble. If you question your ability to perform and succeed in this extroverted work culture, THE INTROVERT'S COMPLETE CAREER GUIDE is ideal for y
€8.30 excl tax

Leader Architect

Business books fall into two categories: theory and impractical protocols. Both provide either ideas without applications or applications without proven theoretical frames. They are like concept cars that no one expects to drive to work.THE LEADER ARCHITECT provides the bridge to proven solutions based on sound theory. These solutions are being used successfully by expert leaders at some of the be
€8.80 excl tax

What self-made millionaires do that most people dont - 52 ways to create yo

Confucius said that a thousand-mile journey begins with a single step. The same principle applies to becoming a self-made millionaire, except this journey is a little shorter, comprising of just 52 common sense practices. Featuring interviews with a wide-ranging list of self-made millionaires, you will be astonished to see how anyone can achieve this status by creating the right mindset. You will
€8.80 excl tax

Negotiating with a bully - take charge and turn the tables on people trying

Everyone has felt bullied at some point in their lives, whether by a family member, childhood acquaintance, colleague, boss or client. You know you have been bullied when you feel pressured, demeaned and angered. You walked away from a negotiation feeling like you lost ground. You gave into demands and agreed to something that was not in your best interests. And you resented the way you felt. NEGO
€8.30 excl tax

1,001 ways to engage employees - help people do better what they do best

Employee motivation has been consistently cited as a top and growing priority by CEOs, managers and human resources leaders across the world. This new title from best-selling author, Dr. Bob Nelson, will help move any organisation from just measuring the need to engage employees to actually changing management behaviour which will, in turn, lead to a stronger culture of motivation. Your organisati
€10.30 excl tax

Conversation Marketing

Each of us sees more than 5,000 marketing messages every day. In such a crowded marketplace, brands are scrambling to find new ways to cut through the clutter to reach consumers. With such intense competition, it's critical to stand apart beyond service and price.CONVERSATION MARKETING will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans an
€8.80 excl tax

Essential Diversity Mindset

In our divided climate with heightened concerns and emotions over inclusion, racism, and activism, THE ESSENTIAL DIVERSITY MINDSET offers a transformative approach to diversity—as a mindset, not as a formula. Thoughts, feelings, and behaviours (not enforcements, compliances, or statistics) drive diversity outcomes.THE ESSENTIAL DIVERSITY MINDSET provides answers to businesses, organizations, and p
€9.80 excl tax

Don'T Wear Flip-Flops To Your Interview : And Other Obvious Tips That You Should Be Following to Get the Job You Want

When it comes to getting a job, the smallest thing can trip you up. For 30 years, Dr. Paul Powers has asked thousands of successful job hunters a few basic but important questions: What do you wish someone had told you when you started your job search? What (obvious or not-so-obvious) job hunting mistake will you never make again? What job hunting tip, secret or technique would you stress to your
€7.80 excl tax

Living Proof : Onyx Moonshine's Journey to Revive the American Spirit

LIVING PROOF tells the story of how, in just a few short years, Connecticut natives, Adam and Pete, took Onyx Spirits Company from a start-up concept born in a restored Civil War-era factory to a multimillion-dollar, award-winning spirit distillery by breaking rules, learning from failures and challenging the status quo. Business lessons distilled from the mind of a moonshiner include:· Finding yo
€8.30 excl tax

Elephant In The Boardroom : How Leaders Use and Manage Conflict to Reach Greater Levels of Success

“When leaders fail to confront conflict, they become the 'biggest elephant' in the room.” In a survey of more than 4,000 CEOs, executives and managers, more than 90 percent admitted they were uncomfortable confronting or engaging in conflict. Yet leaders must realise that every conflict presents an opportunity to reach higher levels of performance. In THE ELEPHANT IN THE BOARDROOM, award-winning l
€9.80 excl tax

501 ways to roll out the red carpet for your customers - easy-to-implement

It's no secret that companies that deliver one-of-a-kind experiences for their customers create raving fans that return, recommend and clamour for more. As a leader in your organisation, you are charged with coming up with unique and exciting ideas for rolling out the red carpet for your customers. But given your other responsibilities, where can you find the time to do so? 501 WAYS TO ROLL OUT TH
€9.80 excl tax

Visibility marketing - the no-holds-barred truth about what it takes to gra

The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns? Too many in business have failed to recognise the shift that has happened right under their noses. It's not so much that people have changed, it's t
€8.30 excl tax

How to protect (or destroy) your reputation online - the essential guide to

With virtually non-existent oversight, the Internet can easily become the judge, jury and executioner for anyone's reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you've done something foolish yourself, are unfairly yoked to another's misdeeds or are simply the innocent victim of a third-party attack, most of us have no ide
€8.80 excl tax

Multigenerational sales team - harness the power of new perspectives to sel

A business's greatest asset is its experience combined with the innovative. According to estimates Millennials will represent roughly almost 50% of the workforce in less than 10 years. A flood of blogs, articles and books are already trying to help professionals and executives understand how the clash of Millennial, Generation X and Boomer preferences will impact their business and personal career
€8.80 excl tax