Career Press
Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.
Mastering fear - harness emotion to achieve excellence in health, work, and
Achieving and sustaining success is difficult. Why do some people struggle to get started or stay the course? Why do others seem to sabotage their hard-earned victories? What makes some people stumble and fall, when they seem to possess the requisite skills to soar? Most importantly, what can be done to change these patterns and their outcomes?
€9.20 excl tax
Elephant In The Boardroom : How Leaders Use and Manage Conflict to Reach Greater Levels of Success
“When leaders fail to confront conflict, they become the 'biggest elephant' in the room.”
In a survey of more than 4,000 CEOs, executives and managers, more than 90 percent admitted they were uncomfortable confronting or engaging in conflict.
Yet leaders must realise that every conflict presents an opportunity to reach higher levels of performance.
€10.90 excl tax
Living Proof : Onyx Moonshine's Journey to Revive the American Spirit
LIVING PROOF tells the story of how, in just a few short years, Connecticut natives, Adam and Pete, took Onyx Spirits Company from a start-up concept born in a restored Civil War-era factory to a multimillion-dollar, award-winning spirit distillery by breaking rules, learning from failures and challenging the status quo.
€9.20 excl tax
Brand Seduction : How Neuroscience Can Help Marketers Build Memorable Brands
For many marketing professionals, “science” is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way and, ultimately, get them to act.
€9.80 excl tax
Retirement Boom : An All Inclusive Guide to Money, Life, and Health in Your Next Chapter
Baby Boomers are reinventing retirement just as they have so many other aspects of their lives. They will live longer and be healthier than their parents and grandparents and they plan to remain relevant, be fulfilled and leave legacies. Many will continue to work well into their 70s and 80s, some because they want to, others because they need to.
€9.80 excl tax
Dollarlogic - a six-day plan to achieving investment returns by conquering
Risk does not equal reward.
This is the proprietary thesis of DOLLARLOGIC and what separates Martin's message from the rest of the “buy, buy, buy!” investment industry. Risk does not equal reward in relationships, behind the wheel of a car or in any other aspect of life, so why should it in the highly varied and sophisticated world of investing?
€9.80 excl tax
501 ways to roll out the red carpet for your customers - easy-to-implement
It's no secret that companies that deliver one-of-a-kind experiences for their customers create raving fans that return, recommend and clamour for more. As a leader in your organisation, you are charged with coming up with unique and exciting ideas for rolling out the red carpet for your customers. But given your other responsibilities, where can you find the time to do so?
€10.90 excl tax
Investing With Purpose : Capitalize on the Time and Money You Have to Create the Tomorrow You Desire
When he was 24 years old, Mark Aardsma was fired. He had little in the way of savings. But instead of panicking and seeking to land a new job immediately, he sat down and began to invest his time and money differently. By the time he was 34, he had multiplied his limited savings a thousand fold and controlled a multi-million-dollar portfolio of businesses and other investments.
€9.80 excl tax
Simple Is The New Smart : 26 Success Strategies to Build Confidence, Inspire Yourself, and Reach Your Ultimate Potential
Whether you are at work or at home, you are probably being asked to do more with less. We often become consumed with what doesn't really matter and spend far too much of our precious time on what doesn't even count. In SIMPLE IS THE NEW SMART, Dr. Rob Fazio shows you how to block out the static so you can turn up the volume on the right information and accelerate your path to success.
€9.20 excl tax
Essential Executor's Handbook : A Quick and Handy Resource for Dealing with Wills, Trusts, Benefits, and Probate
Many of you, regardless of your feelings on the matter, will eventually be appointed as executor of your parents', spouse's, or another's estate.
Just calling an attorney isn't enough. Settling a decedent's estate may require the combined expertise of accountants, appraisers, auctioneers, realtors, bankers, brokers, insurance companies, a myriad of bureaucrats, and, yes, even lawyers.
€9.80 excl tax
101 smart questions to ask on your interview - completely updated 4th editi
101 SMART QUESTIONS TO ASK ON YOUR INTERVIEW is for every job candidate who thinks the question “Do you have any questions for me?” marks the end of an interview. In Fry's view, it marks the beginning of the last and perhaps most important interview phase, one that's so important that failing to properly prepare for it can undo all the rest of your hard work, including providing great answers to ...
€10.90 excl tax
Visibility marketing - the no-holds-barred truth about what it takes to gra
The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing.
Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns?
Too many in business have failed to recognise the shift that has happened right under their noses.
€9.20 excl tax
Leadership Campaign : 10 Political Strategies to Win at Your Career and Propel Your Business to Victory
THE LEADERSHIP CAMPAIGN is a playbook for winning in the reality of today's competitive global business environment. Each of the 10 steps it offers were learned on the most intensely competitive global battlefields.
Thirty years ago, the authors were top-tier political consultants who could boast of a dozen presidential wins around the world.
€10.30 excl tax
Scared Speechless : 9 Ways to Overcome Your Fears and Captivate Your Audience
SCARED SPEECHLESS is written by talent rep and 2015 Oscar® publicist, Steve Rohr and Dr. Shirley Impellizzeri, a clinical psychologist who has appeared on The Doctors, Hollywood Exes, Workout and Dr. Drew.
It really is true: What you say and how you say it speaks volumes about your professional promise and leadership potential.
€9.20 excl tax
Elegant pitch - create a compelling recommendation, build broad support, an
“We're sorry but your recommendation wasn't approved.”
We've all heard those words; it's a sentence that swallows your hopes and crushes your confidence.
Getting ideas or projects approved and securing the resources needed to implement them is one of the greatest challenges business leaders face.
€9.20 excl tax
Your Creative Mind : Disrupt Your Thinking, Abandon Your Comfort Zone, Develop Bold New Strategies
Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best.
€9.80 excl tax
Getting To Like : How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success
In the last decade alone, the face and nature of the job market has evolved dramatically. It's now a given that personal branding will have a significant impact on your professional opportunities. It's not an exaggeration that your brand and reputation could make - or break - your career.
€9.80 excl tax
Making money with option strategies - powerful hedging ideas for the seriou
MAKING MONEY WITH OPTION STRATEGIES is a practical, down-to-earth guide that introduces and fully explains an action plan to reduce risk in any stock portfolio.
There are many options books available already and they fall into two major categories - basic primers limited to explaining the terminology and market of options and more advanced books discussing theory and pricing models of options.
€14.40 excl tax
Negotiating with tough customers - never take no for a final answer and oth
Negotiation is the middle ground between capitulation and stonewalling, a back-and-forth between two parties trying to reach agreement. If a price or other term is non-negotiable, there is no give and take, just “take it or leave it.” You may think you are negotiating, but if the other side isn't playing, you aren't either.
€9.20 excl tax
Feel rich project - reinventing your understanding of true wealth to find t
Feeling rich is the difference between just existing and being gloriously, deeply, passionately alive, living the very best life you were born to lead.
What does feeling rich have to do with actually being rich? Plenty, it turns out. Your beliefs and feelings about money drive how you see yourself and how you define “rich.
€9.20 excl tax
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