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Career Press

Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans — people grappling with universal issues relating to job -hunting, career management, education, money, personal goals, HR & workplace issues, management, marketing/sales, negotiation, small business/entrepreneurship, and motivation/self-help.

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Breaking through "bitch" - how women can shatter stereotypes and lead fearl

When a man strongly asserts his point of view and autonomy, he is hailed as a strong, competent leader. When a woman exhibits the same executive qualities, she is labeled a brusque, overbearing bitch. This is not really news anymore, is it? Yet these unfair perceptions are a key reason why only five percent of Fortune 500 company CEOs are women.How can women leaders break through that brick wall o

Essential Workplace Conflict Handbook : A Quick and Handy Resource for Any Manager, Team Leader, HR Professional, or Anyone Who Wants to Resolve Disputes and Increase Productivity

Today's workplaces are dynamic, so it shouldn't surprise anyone that tension can develop quickly and ruinously. THE ESSENTIAL WORKPLACE CONFLICT HANDBOOK is the ideal resource for anyone ready to confront conflict at work rather than run from it. Managed correctly, conflict can be a positive source for innovation and creativity. Using examples drawn from a wide range of corporate and entrepreneuri

You did what?! - the biggest blunders professionals make

A study of thousands of fired employees, conducted by Harvard University's Bureau of Vocational Guidance, revealed that for every one person fired for performance-related issues, two lost their jobs for failure to deal successfully and professionally with other people.Setting yourself apart in today's highly competitive business environment takes thought and planning. Not only must you have excell

You Said What?! : The Biggest Communication Mistakes Professionals Make

Communication is a measure of how we are heard. It's not about us; it is about how the other person perceives our message. If you are not where you should be in your career, the problem may very well be how you communicate. YOU SAID WHAT?! is an action-oriented book that gives you solid techniques that can be used right away to achieve effective results, including:· Quick tips and strategies on co

Mastering fear - harness emotion to achieve excellence in health, work, and

Achieving and sustaining success is difficult. Why do some people struggle to get started or stay the course? Why do others seem to sabotage their hard-earned victories? What makes some people stumble and fall, when they seem to possess the requisite skills to soar? Most importantly, what can be done to change these patterns and their outcomes? Based on years of research, MASTERING FEAR answers th

Hook : How to Share Your Brand's Unique Story to Engage Customers, Boost Sales, and Achieve Heartfelt Success

Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For business success today, your company needs to tell a compelling story that creates engagement, word-of-mouth and brand loyalty. THE HOOK gives you a proven methodology to create a compelling narrative, then shows you how to share your story with the w

Brand Seduction : How Neuroscience Can Help Marketers Build Memorable Brands

For many marketing professionals, “science” is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way and, ultimately, get them to act.In BRAND SEDUCTION, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds proce

Living Proof : Onyx Moonshine's Journey to Revive the American Spirit

LIVING PROOF tells the story of how, in just a few short years, Connecticut natives, Adam and Pete, took Onyx Spirits Company from a start-up concept born in a restored Civil War-era factory to a multimillion-dollar, award-winning spirit distillery by breaking rules, learning from failures and challenging the status quo. Business lessons distilled from the mind of a moonshiner include:· Finding yo

Elephant In The Boardroom : How Leaders Use and Manage Conflict to Reach Greater Levels of Success

“When leaders fail to confront conflict, they become the 'biggest elephant' in the room.” In a survey of more than 4,000 CEOs, executives and managers, more than 90 percent admitted they were uncomfortable confronting or engaging in conflict. Yet leaders must realise that every conflict presents an opportunity to reach higher levels of performance. In THE ELEPHANT IN THE BOARDROOM, award-winning l

Retirement Boom : An All Inclusive Guide to Money, Life, and Health in Your Next Chapter

Baby Boomers are reinventing retirement just as they have so many other aspects of their lives. They will live longer and be healthier than their parents and grandparents and they plan to remain relevant, be fulfilled and leave legacies. Many will continue to work well into their 70s and 80s, some because they want to, others because they need to. The co-authors of this practical guide are four Bo

Dollarlogic - a six-day plan to achieving investment returns by conquering

Risk does not equal reward.This is the proprietary thesis of DOLLARLOGIC and what separates Martin's message from the rest of the “buy, buy, buy!” investment industry. Risk does not equal reward in relationships, behind the wheel of a car or in any other aspect of life, so why should it in the highly varied and sophisticated world of investing? In DOLLARLOGIC, Wall Street veteran, Andy Martin, exp

501 ways to roll out the red carpet for your customers - easy-to-implement

It's no secret that companies that deliver one-of-a-kind experiences for their customers create raving fans that return, recommend and clamour for more. As a leader in your organisation, you are charged with coming up with unique and exciting ideas for rolling out the red carpet for your customers. But given your other responsibilities, where can you find the time to do so? 501 WAYS TO ROLL OUT TH

Simple Is The New Smart : 26 Success Strategies to Build Confidence, Inspire Yourself, and Reach Your Ultimate Potential

Whether you are at work or at home, you are probably being asked to do more with less. We often become consumed with what doesn't really matter and spend far too much of our precious time on what doesn't even count. In SIMPLE IS THE NEW SMART, Dr. Rob Fazio shows you how to block out the static so you can turn up the volume on the right information and accelerate your path to success. In an engagi

Investing With Purpose : Capitalize on the Time and Money You Have to Create the Tomorrow You Desire

When he was 24 years old, Mark Aardsma was fired. He had little in the way of savings. But instead of panicking and seeking to land a new job immediately, he sat down and began to invest his time and money differently. By the time he was 34, he had multiplied his limited savings a thousand fold and controlled a multi-million-dollar portfolio of businesses and other investments. The notes he took a

Veil Of Isis Or Mysteries Of The Druids (Reprint)

The Veil of Isis, Or, Mysteries of The Druids is a fascinating and absorbing book that offers fresh and stimulating insights. W. Winwood Reade's impressive work is a significant contribution to the reconstruction of Celtic history; a readable, balanced and valuable history and a landmark in the neglected terrain of the ancient Druids. This splendid study masterfully reconstructs the great history,

How To Hold Successful Meetings

Provides tips for holding successful meetings, including inviting the right people, running short meetings, preventing someone from taking over a meeting, and developing an agenda.

1001 Ways To Inspire : Your Organization Your Team and Yourself

Motivation is the single most important management strategy you will ever need to ensure your personal, professional and organizational success. And 1,001 WAYS TO INSPIRE shows you how to re-apply motivation in everything you do.1,001 WAYS TO INSPIRE is a unique, results-oriented book that enables you to select from a menu of everyday motivational issues that include plenty of pitfalls and mistake

Ceo Logic : How to Think and Act like a Chief Executive

Go ahead -- get inspired by all those books the celebrity CEOs. Then read CEO Logic and learn why what they've done works. You'll discover the habits of mind shared by all successful managers -- the ability to think clearly, to perceive the fundamental management issues that underlie even the most complex business decisions. CEO Logic starts with the foundations of business success: the developmen

Collections Made Easy : Fast Efficient Proven Techniques to Get Cash from Your Customer

Collections Made Easy was written to help businesses like yours stay in business and gain control of their receivables. It helps you overcome your reluctance to make collection calls and keep better track of who pays when. The book begins by explaining the real reasons people don't pay their bills and reviews typical excuses you may hear - and the best ways to anticipate and overcome these obstacl

Last Minute Speeches And Toasts

In Last Minute Speeches and Toasts, Andrew Frothingham gives you useful tips and ideas on how to make a winning last minute speech or toast. You'll find helpful advice and reassurance including: Tips on how to choose and use quotes and jokes within the speech or toast. Six last minute resources to use. Little-known tricks of toasting. Killer openers to launch your speech or toast in the right di